I also like how his posters always symbolise himself... Ed always makes doubly sure that he puts something orange on everything, to symbolise his ginger hair, which he is clearly proud of, and he does so on both posters.
On poster 1: Ed takes a famous quote from the war 'keep calm and carry on' and changes it to keep calm and build a lego house. This is clever as Ed potrays a calm attitude on stage and in his videos, and lego house is one of the songs off his album, so that is the obvious hint to the poster. However he has added extra Ed-ness to his poster by making it 'ginger' if you like..
Not only has he put something 'ginger' on poster 2... he is thinking out the box by subtly taking something normal such as a cat and adding an intriguing factor to it - the cat is huge! Not something you see every day... There is also an element of irony to poster 2 as the cat chosen is.. you guessed it.. a ginger cat. However it is very important for an artist to have something distinct about them that gives the audience something to relate the artist to.
If i was to create a poster for myself, i would make sure that it had an element which would make the audience relate it to me- just like Ed does. This relation would be maybe a song name or a certain symbol or colour etc. It would have to be exciting to look at and eye catching, however not so much so that it is an information overload. The poster would be bright and happy, because that is a big element which i feel makes me relatable.
Why do you think he chose that particular cat? (think of its colouring)/
ReplyDeleteBranding is important to an artist. Ed has clearly based his on the colour of his hair, and why not, it is an integral part of him.
How might you try to brand yourself and your music Heather?
It is worth then thinking about how you might design posters for yourself? What might they possible be like?
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